JustWatch Launches Own Streaming Service With Free And Paid Tiers

JustWatch, the streaming search guide used by 50 million people, launched its own streaming service called JustWatch TV on Tuesday. The company is moving directly into the content distribution business, offering free movies and shows alongside paid subscription and rental options.

The new platform features content from 30 partners and includes a movie rental store. Users can access a free tier with ad-supported titles or subscribe to JustWatch TV Plus for $3.99 per month. The paid tier removes advertisements and provides access to more than 300 ad-free titles in the United States.

Context And Background

The JustWatch Group initially announced its plans to enter the streaming market last month. At that time, the company confirmed partnerships with major studios including Paramount, New Regency, Fremantle, Bleecker Street, and Vortex Media. These entities provide the library of films and television series available on the new platform.

Since the initial announcement, JustWatch has added several regional content partners to its roster. Cineverse joined as a partner in the United States, while LEONINE Studios supports the service in Germany. SND is the partner in France, and Altitude provides content for the United Kingdom market.

The 12-year-old company has long operated as a navigation tool for the fragmented streaming landscape. It functions as a guide that helps users locate specific movies and shows across various service providers. This utility addresses the challenge of tracking content that frequently moves between different streaming platforms.

Who Is Affected

JustWatch TV is available within the company’s existing apps and website across 12 specific markets. These regions include the United States, Canada, the United Kingdom, Ireland, Germany, Austria, France, Italy, Spain, Switzerland, Australia, and New Zealand. Users in these countries can immediately access the new streaming features.

The movie rental store component is currently limited to five markets. It is initially available in the United States, the United Kingdom, Ireland, Australia, and New Zealand. JustWatch stated that additional markets will receive rental access in the future, expanding the service’s geographic reach over time.

The underlying guide service remains available in 140 markets globally. It provides streaming options for more than 500,000 movies and shows across 1,500 service providers worldwide. This data also powers approximately 1,400 partner websites and applications, supporting studios and agencies in their marketing campaigns.

What should you do?

Users interested in the new service can download or update the JustWatch app to access JustWatch TV. Those who prefer ad-free viewing should consider the $3.99 monthly subscription. Renters in supported countries can browse the rental store for additional titles not included in the subscription library.

What to do and how to stay safe: JustWatch

• Check if your region is among the 12 supported markets for JustWatch TV.
• Review the free ad-supported library to determine if it meets your viewing needs.
• Consider the $3.99 monthly cost if you prefer an ad-free experience with exclusive filters.
• Monitor announcements for rental store expansion if you are outside the initial five markets.

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Frequently asked questions

How much does the ad-free version of JustWatch TV cost?

The ad-free subscription, called JustWatch TV Plus, costs $3.99 per month in the United States.

Which countries can use the movie rental store on JustWatch?

The rental store is initially available in the U.S., U.K., Ireland, Australia, and New Zealand.

How many people use the JustWatch guide service?

According to TechCrunch, the streaming search guide is used by 50 million people.