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Meta Allows AI Agent Muse to Engage in Explicit Sexting With Adult Users

Meta’s new AI assistant is permitted to generate explicit text for adults, sparking backlash from creators facing stricter platform rules.

Illustration: A sleek white smartphone rests on a dark wooden table.
AI-generated illustration: Threat Times

Key points

  • Meta’s Muse AI agent can engage in explicit sexting with users aged 18 and older.
  • Adult content creators criticize the disparity between AI permissions and human account restrictions.
  • The company distinguishes between private AI chats and public marketing of adult services.

Meta has confirmed that its new artificial intelligence agent, Muse, is permitted to engage in explicit sexting conversations with adult users. This policy allows the digital assistant to generate sexually explicit text, marking a significant departure from the stricter content moderation applied to human accounts on its social platforms.

The decision has drawn sharp criticism from adult content creators who argue that the company is unfairly monetizing AI-generated sexual interactions while simultaneously restricting the accounts of real humans. These creators report frequent difficulties in maintaining their presence on Meta-owned platforms due to stringent enforcement of community guidelines regarding sensuality and sexuality.

Context and Background

Meta spokesperson Tracy Clayton told Wired that a private, one-to-one conversation between an adult and an individualized AI agent on an 18-plus restricted platform differs fundamentally from the marketing and promotion of services on a social media platform. The company stated it would not block legal adult behavior, clarifying that Muse generates explicit text but does not create images or videos.

Muse is described as the first always-on AI agent to break out of early adopter circles in San Francisco. The app functions like a message thread, allowing users to text the digital assistant and grant it access to personal data such as calendars and emails to proactively manage daily tasks like canceling overlapping reservations.

Who Is Affected

Adult performers, including New York City-based creator Vanniall, expressed frustration over the perceived double standard. Vanniall noted that she struggles to build an audience on Instagram without facing reports or appeals, with her account currently restricted to logged-in viewers despite having over 100,000 followers. She also cited issues with hyperrealistic deepfakes circulating online, which she often cannot get removed, compounding her difficulties with platform access.

The disparity highlights a growing tension between automated content generation and human user enforcement. While Meta leverages its large distribution network through Instagram and Facebook to catapult Muse to the top of download charts, human creators face ongoing barriers. Millions of new users have experimented with the agent in its first month, yet the company maintains distinct rules for AI versus human interaction regarding explicit content.

What should you do?

Security professionals should monitor how AI agents handle sensitive personal data when granted access to calendars and emails. Users should review the privacy implications of allowing proactive AI assistance that can interpret and act on private schedule information. Organizations should assess whether their data security policies account for third-party AI agents accessing employee personal accounts.

What to do and how to stay safe: Meta

  • Review the data access permissions granted to AI agents on personal devices, particularly regarding calendar and email integration.
  • Monitor social media accounts for unexpected restrictions or reports, and document any discrepancies in enforcement compared to automated content.
  • Be aware that AI agents may generate explicit text, and understand the privacy policies governing these private, one-to-one conversations.
  • Check for hyperrealistic deepfakes involving your likeness online, as removal processes may be slow or ineffective.

Step-by-step guide: Prompt Injection Warning Signs: How to Spot AI Manipulation

General security guidance from the Threat Times newsroom. It is not confirmed advice from the organisations named in this story.

Frequently asked questions

Can Meta’s Muse AI agent generate explicit images or videos?

No, Meta states that Muse generates explicit text but does not create images or videos.

Why does Meta allow AI sexting but restrict human adult accounts?

Meta argues that private AI conversations on restricted platforms differ from the public marketing of adult services on social media.

Is Muse available to all users?

Muse is restricted to users aged 18 and over for explicit conversations, though the app itself has been downloaded by millions.

Sources

  1. Wired
MetaMuseAIOnlyFansContent Moderation
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